The Magic Behind
GOOD ENERGY ALL-PURPOSE CLEANER
"SMELLS LIKE GOOD ENERGY"
When cleaning with Good Energy All-Purpose, you elevate your cleaning routine into a cleansing ritual, leaving your sacred spaces smelling dreamy, and feeling clean- both physically and energetically. This blend of essential oils contains key ingredients like tea tree oil, which has been well researched for its antimicrobial properties (ability to kill bacteria, viruses & fungi). This trade-secret recipe has also been specially curated for its metaphysical/spiritual properties.
Product Information
Ingredients: Water, Plant Based Surfactants (including Castile Soap), Proprietary Essential Oil Blend​
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DIRECTIONS:
Shake Well Before Each Use (Explained): Because this formula uses plant-based ingredients and essential oils without synthetic emulsifiers, natural separation may occur over time. A quick shake brings everything back together!​​​
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About Use on Natural Stone and Unfinished/Unsealed Wood Surfaces:
Unsealed or porous surfaces absorb moisture more easily, which can lead to streaking, a light film, or discoloration over time, so we recommend using caution. Many people successfully use this product on natural stone surfaces and unfinished wood surfaces, but we suggest testing a small area first, wiping dry promptly when using, and avoiding letting any cleaner sit or soak on these types of surfaces.​​​​
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Essential oil powered
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Plant based & made with natural ingredients.
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Gentle formula
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No synthetic fragrances or dyes,
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Free from harsh chemicals.
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All-Natural Ingredients
Plan't Based Surfactants Explained
The word surfactant often scares people in wellness and natural spaces, but it shouldn’t always. At its core, a surfactant is simply what makes cleaning possible. Surfactants are the ingredients that lift dirt, oils, and residue from surfaces so they can be rinsed away. Without them, even the most beautifully scented or natural cleaner wouldn’t actually clean. The fear around surfactants usually comes from their association with harsh, petroleum-derived detergents found in many conventional cleaners. Those formulations can be overly aggressive, irritating, or drying, especially for sensitive bodies. But surfactants themselves are not the problem. The source and formulation matter. Plant-based surfactants are derived from renewable botanical materials like coconut, sugar, or corn. When properly formulated, they are biodegradable, effective, and far gentler than their synthetic counterparts — while still doing the essential work of breaking down grime and buildup. In other words: surfactants aren’t the enemy. They’re the bridge between clean surfaces and safe removal. At Rituals & Botanical Cleaning, we use plant-based surfactants intentionally and sparingly, balancing performance with sensitivity. Our goal isn’t to eliminate surfactants — it’s to use the right ones, in the right way, so cleaning is both effective and considerate of the people living in the space. Cleaning should work. And it should feel good to use.
What Does Non-Toxic Really Mean?
The word non-toxic is often used as a shortcut for “safe,” but in reality, it’s more complicated than that. Just because something is natural or plant-based does not automatically mean it’s harmless. Many natural ingredients — especially botanicals and essential oils — are powerful by nature. When used incorrectly, in the wrong concentration, or without proper knowledge, even natural ingredients can cause irritation or adverse reactions. That doesn’t make the ingredient inherently “toxic” — it means it deserves respect. On the flip side, not every product that avoids the term non-toxic is unsafe or unhealthy. Some companies choose more precise language because they understand that safety is about how ingredients are formulated, balanced, and used — not just what buzzwords appear on a label. Unfortunately, non-toxic is also frequently misused in the cleaning industry. In some cases, it’s applied loosely as a marketing term. In others, products are formulated to meet a narrow definition of “non-toxic” at the expense of performance, resulting in cleaners that are gentle... but ineffective. At Rituals & Botanical Cleaning, we believe safety and effectiveness are not opposing goals. We focus on low-toxicity, function-first formulations: products made with intention, respect for plant potency, and a deep understanding of how ingredients interact with both surfaces and the human body. Our philosophy is simple: powerful ingredients, used thoughtfully, create products that work — without unnecessary harm to people or their homes.
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